Malin Sofrone – Medium

Malin Sofrone

The perfect shot is a lie

When you see a really great food photo, when you watch a cooking show, see those travel photos, notice those instagram or Facebook photos…

Feb 1, 2021

The perfect shot is a lie

Feb 1, 2021

Is this normal?

The child asks himself, Is this normal? The parent asks herself as well, Is this normal?

Oct 28, 2020

Is this normal?

Oct 28, 2020

How to be reasonable during the COVID pandemic

This is my personal manifesto for work and business during the COVID pandemic.

Oct 15, 2020

Oct 15, 2020

Ferengi rules for modern businesses

Inspired by the Ferengi rules of acquisition from Star Trek, I’ve compiled a list adapted for modern businesses and managers.

Oct 15, 2020

Ferengi rules for modern businesses

Oct 15, 2020

What kind of colleague do you want?

The angry person that always finds something to complain about?

Oct 7, 2020

Oct 7, 2020

Hiring talent, firing resources

Summary: Companies hire talent and fire resources. But surely things can be improved.

Oct 7, 2020

Hiring talent, firing resources

Oct 7, 2020

Published in
Cycling for fun

6 things I’d improve about Komoot

In the past three years I’ve spent hundreds of hours in the saddle and cycled for thousands of kilometers, bikepacking style. I use Komoot…

Jan 26, 2020

6 things I’d improve about Komoot

Jan 26, 2020

How I failed to sell a big shift

Once I worked in a company trying to sell them on being more user centred. And I failed. But I didn’t understand why until years later…

Dec 12, 2019

Dec 12, 2019

Digital transformation is cultural transformation

How can it be that two similar companies, working in the same industry — use the same tools, read the same books and hire from the same…

Nov 24, 2019

Digital transformation is cultural transformation

Nov 24, 2019

Published in
Emotional agility

What we do not want

Determines what we want.

Jan 6, 2019

What we do not want

Jan 6, 2019

Malin Sofrone

Malin Sofrone

Product manager and user experience designer. Love to share what I know and learn from others. Into long distance cycling. Views are my own.

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